Anatomy of Type

Understanding the Fundamentals

Mastering the basic principles and concepts of typography is the first step to being a successful designer.
Without good typography, most of the client’s message can often times be lost to the viewer.

The most basic component of typography a letter, and each letter of the alphabet is distinguished by its
unique shape, or letterform. It is in learning these letterforms, the backbone of design, I endeavored to
make a handy guide to isolate and give name to the various parts of the letters we use in design.